The Real Madrid players have each been awarded with custom-plated BMWs worth R 1 687 900 for the rest of the season. Here's a look!
The story
Los Blancos are arguably the most recognizable club on the planet and they are second richest club in the world as of Janaury 2023, with the Deloitte Football Money League confirming that the club have recorded revenue of £604.5 million in the previous fiscal year, a figure only bettered by Manchester City.
Unsurprisingly, their revenue is partly comprised by significant endorsement deals, including their €7.5million (R152 million) a year partnership with luxury car maker BMW, according to The Athletic.
Read: A look at Downs’ unlikeliest Springboks fan
The partnership is proving to be directly beneficial to the first-team players, as they now have all been handed keys to BMW i4s, with each star having their name on the car registration plate.
A statement by Real on Tuesday read: "The football first team received the official BMW cars at an event which took place at Real Madrid City. This season, the team will use vehicles classified as '0 emissions' in order to be able to make their daily journeys in 100% electric mode.
"The players have opted for models such as the BMW i4 M50, the new BMW i4 eDrive35, the first BMW XM, the BMW iX M60 and the BMW IX xDrive50.
"These are high-performance, sustainable models featuring state-of-the-art technology. All geared towards dynamism, precision and aesthetics, without neglecting electrification.
"In addition, the plug-in hybrids with fifth-generation batteries are capable of travelling between 80 and 110 kilometres in 100% electric mode on the WLTP cycle (depending on the model). They are ideal for the players' daily journeys, as they have chargers at their homes and at Real Madrid City."
You must be SIGNED IN to read and post comments.
WATCH:
