MZANSI rapper AKA, real name Kiernan Forbes, has signed a collaboration deal with Betway for his new company, Beam Digital.
Betway is a global online sports betting company that provides an easy-to-use online platform for sports betting enthusiasts.
The aim of the collaboration is to make sports betting more accessible, fun, simple and safe.
Beam Group recently teamed up with Micore and Celebrity Services Africa to launch a first-of-its-kind digital agency.
Beam Digital is set to revolutionise the way in which icons and their followers engage through the application of innovative mobile technologies and digital platforms.
It also aims to empower celebrities such as musicians, actors, models and sport stars to engage with their fans by broadcasting across exciting digital platforms, and add extensive value to their followers through these platforms.
