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Early childhood development centres prepare a child for school. Photo by Malereko Tae  ~ 

Without a proper foundation for their education, our kids’ wellbeing is in danger.

This is why SmartStart, a childhood learning franchise, has opened early childhood development centres in Soweto.

Grace Matlhape, CEO of SmartStart, says the first five years of a child’s life determine whether he or she will do well at school or struggle.

“Parents can make a huge difference to whether a child struggles or thrives by the choices they make on which creche they send their children to.

“Parents often don’t realise that they are their child’s very first teacher. Helping your child develop well is an important task, but it can also be a fun and exciting one,” she said.

Currently, one million Mzansi children, between the ages of three and five years, lack proper mental stimulation and this programme aims to change this by giving more children access to these smart programmes.

SmartStart has a new fun and interactive show, called Get-Set-Go that will appeal to creche-going children. The show follows the story of Dudu, a curious and playful four-year-old, her mother Mina as well as her gogo. It will help to show parents how to encourage the love of reading and learning in their children.

Even more centres are expected to be opened early next year in Alexandra, Diepsloot, Ivory Park, Lehae, Orange Farm, Finetown, Poortjie, Vlakfontein and Lenasia.

People who have a passion for teaching and want to start their own day care centres can email

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