The Mr South Africa competition took place on Saturday and Twitter's favourite finalist Pinkie Salman did not make the cut.
He took to social media to share that his journey in the competition had come to an end.
“Black Twitter, sorry to tell you that I did not make it. There is always a next time. Congratulations to the winners of the night." He wrote.
The competition took place in Cape Town, where the newly crowned winner, Heinrich Gabler, will be expected to relocate during his reign.
Salman rose to fame in April after the release of the names and pictures of the competition's finalists.
Some received major criticism for their looks as well as their age.Pinkie's confidence amid the criticism saw him become a favourite for many.