Yesterday, Ndabezinhle PR released a public statement that they have cut all ties with TV personality Dineo Ranaka, after Ranaka's rude response to a matriculant who was in need of a matric dance dress.
Parts of the statement read:
“As a PR company, it is our job to protect and create a good image for our clients, however, with this particular situation, there was no crisis management plan in place as the client did not want to apologise. Miss Ranaka has now officially apologised to the Mnisi family. Her intentions were never to harm or make a mockery of the family as she has dreams of teaching the nation and will continue to do so. She has however declined the option of issuing a public apology.
We have therefore decided to retract ourselves as Miss Dineo Ranaka’s representatives and we wish her all the best.
As Ndabezinhle PR & Communications we would like to humble ourselves and extend profuse apologies to the public as well as the Mnisi family. Our reason for visiting their home was never PR. It was to further our dream in adopting young, passionate girls and to be a branch of assistance in furthering their studies and changing lives, as that is one of our visions.”
Read the full statement in the tweet below: